Digital Marketing Certificate

Become triple-certified through the Digital Marketing Certificate program at San Francisco State University. Stand out from your peers with globally-recognized, employer-valued skills in social media and content marketing, SEO, analytics, paid search and more. Our rigorous curriculum is taught in the classroom by SFSU faculty.

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Digital Marketing Certificate

Explore the certificate curriculum

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How to Apply

International students welcome

Digital marketing team reviewing ad performance

Digital Marketing Faculty

Meet the instructors

News and Events

Digital Marketing by the Numbers

$125,670
Marketing Specialists and Research Analysts
$218,770
Marketing Managers
9
Courses

Source: May 2023 mean salary in San Francisco metropolitan area, U.S. Bureau of Labor Statistics

About the Digital Marketing Certificate

Why Enroll in the Digital Marketing Certificate Program?

Build Marketing Career Skills
Develop in-demand skills in social media marketing, content marketing, search engine optimization, marketing analytics, paid search marketing and more.

Get Triple Certified
Not only will you receive the Digital Marketing certificate issued by SF State upon completion of the program, but you will also have an opportunity to earn two industry-recognized credentials through the American Marketing Association and the Digital Marketing Institute.

Immerse in Innovation
See how innovation and entrepreneurship influence every aspect of life in the San Francisco Bay Area, with a Silicon Valley tour, field trips, site visits, and the opportunity to interact with industry and academic experts.

Expert Faculty
Train in the classroom with San Francisco State University faculty. Our faculty have expertise in global industry and are responsive to Bay Area market trends.

Work for up to a Year
Optional Practical Training (OPT) offers international students the opportunity to work up to one full year in the United States after nine months of full-time study. See OPT.

Living in San Francisco
Enroll, free of charge, in A U 110 Living in San Francisco to learn more about and experience the City of San Francisco.

Cost and Length

Cost: 
$13,440 - $15,120, depending on courses taken

Length: 
One academic year (two semesters) and, if prerequisites not met, one summer session (10 months total)

When to Apply:
Fall: December 1 - May 15

Housing

On-campus housing is available for students who apply, at an additional cost.

Partnership with Lam Family College of Business

The Lam Family College of Business at San Francisco State University is a leading institution of business education in the San Francisco Bay Area, with an emphasis on preparing students to succeed in an economy that is global in nature. The college's commitment to sustainable business, diversity, social justice and global partnerships echoes their core philosophy of responsible leadership. As one of the top-ranked public universities, they have been recognized worldwide for their investments in diversity, social responsibility and visionary academics.

Partnership with Digital Marketing Institute

The American Marketing Association's Digital Marketing Institute is the world’s leading global certification and professional body for the digital marketing industry. As a student you will be provided with valuable learning resources and professional connection opportunities through its membership platform. You can earn two industry-recognized credentials through the American Marketing Association and the Digital Marketing Institute. You can access the Digital Marketing Institute Power Membership platform for learning support and other career-related resources and connect to digital marketing professionals in the global community of 245,000+ members.

California State University

SF State is part of the California State University (Cal State) system. The California State University is the nation's largest and most diverse four-year public university, providing opportunities for upward mobility to students across the state and empowering them to become leaders in the changing workforce.

Professional and Continuing Education

SF State's College of Professional & Global Education offers Professional and Continuing Education (PaCE), bringing the resources of the California State University to the San Francisco Bay Area local community, region, nation and international audiences.

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AACSB Accredited

The College of Professional & Global Education offers this certificate program in partnership with the Lam Family College of Business, which has been accredited by the Association to Advance Collegiate Schools of Business (AACSB) International since 1964. The Lam Family College of Business provides a high-quality business education to a diverse learning community through innovative teaching, research and support. The college is one of just five percent of all business schools worldwide that meet the rigorous standards for this accreditation.

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